Tracy tried writing his goals down once or twice a year. Even that, he says, was enough to produce extraordinary results. He would write a list in January and often by December find that most of the goals had been achieved, including some of the most ambitious ones. Then he discovered something even more powerful: writing his goals down every single day. The method he teaches is this: get a spiral notebook. Every morning, before you look at your phone or begin your work, write down your ten to fifteen most important goals. Do not refer to yesterday's list. Write them fresh, from memory. At first this takes effort. But within about thirty days, something shifts. You stop debating what you want. Your goals become clearer and sharper with each daily rewrite. And then, around that thirty-day mark, your life begins to change. Tracy attributes this to programming the subconscious mind. His guiding principle: whatever is impressed is expressed. Whatever you embed deeply and repeatedly into your subconscious will eventually manifest in your external life. Daily rewriting is the embedding mechanism. For the goals themselves, he insists on the Three P Formula: Positive, Present, Personal. Positive: write what you want, not what you want to stop doing. Not I will quit wasting time but I use my time with focus and intention. Present: write as if it has already happened. Not I will earn N300,000 per month but I earn N300,000 per month. Personal: begin every goal with I. Your subconscious responds to first-person commands differently from third-person descriptions. I am. I earn. I achieve. I build. Finally, every goal needs a deadline. Not a vague someday but a specific date. Deadlines activate urgency. Your mind works better under gentle pressure. For Chidi, who has tried goal setting before and found that nothing seemed to change: the question is not whether he set goals. It is whether he wrote them every day, in the present tense, personally phrased, with a deadline.